BLANCO ARRIVES IN DUBAI
The Spanish fashion chain opens its first two stores in Dubai.

Madrid, 10 February 2010

Blanco lands in style in the Arab Emirates, incorporating two new openings to its international directory. The company of Spanish origin has chosen Dubai, epicentre of the shopping phenomenon in the Middle East, as its second destination within the Arab world.

Blanco, consolidated as one of the leading chain stores in Spain in the high street sector, offers within its collections a broad line of clothing, complements and accessories that each season follow the guidelines marked by the catwalks in order to make fashion affordable. A product of the latest trends at low-cost prices directed at today’s young and urban woman.
Parallel to its dedication to fashion, Blanco undertakes the importance of the environment and remains faithful to a spirit of innovation and reinterpretation of its premises in order to offer shopping experiences that are increasingly more positive and inspiring.

The great success of the company in its home market has led to a firm commitment to expansion outside Spanish borders, thus fulfilling one of its objectives with the openings in Dubai.

The vast experience and high specialization in retail of the Liwa group permits Blanco to take its designs to the fashion offer of one of the most emblematic malls of the city: Festival City Centre Shopping Mall; and, furthermore, the brand forms part of the awaited Mirdiff City Centre Shopping Mall, which will open its doors at the end of March.

Through an attractive and dynamic website, Blanco makes available to you all the relevant information concerning the company as well as the novel elements of its collections: www.blanco.com.