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Performa: The Luxury of Many Solutions

October 16, 2008 By BLANCO

Builders, designers, architects and remodelers have found a special appeal in Performa because it offers them a complete collection of premium kitchen and bar sinks, in both stainless steel and Silgranit.

The ease of a single source, the luxury of many solutions. A wide range of product choice makes it easy to extend a look from the kitchen, to the island, to the bar in the entertainment area, with consistent style and quality.

Now the already extensive Performa line is growing once again with the addition of a new stainless 1 ¾ bowl design, and its reverse, that fit into a standard 36″ cabinet. That expands the Performa line to 37 models in stainless steel and granite, including kitchen, prep and bar sinks.

To make it easier for you to share the Performa story, product training will be announced in the next week. We also are developing new product support materials:

  • Fresh product photography
  • A new display program
  • Product information sheets
  • Sales Talking Points
  • A training presentation
  • P-O-P pieces (sink drain and countertop)
  • Updated website and Performa microsite
  • Ongoing PR campaign

Blanco will lift the curtain on the new BlancoPerforma design a week from today at the opening of the 7th DPHA Annual Conference in Phoenix. Not attending the show? Stayed tuned to The Beat for more information in coming weeks about this exciting new launch.

Good selling, and please join in the conversation. Share your thoughts on this or other topics by clicking the comments link below.

LINKS BELOW:

  • Learn more about the conference and DPHA.

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Filed Under: Products Tagged With: architects, builders, luxury, Performa, remodelers, SILGRANIT, stainless steel sinks

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Welcome to BLANCO by Design!

We are a resource for homeowners, kitchen and bath design professionals, BLANCO representatives and showroom sales associates. Here you’ll discover the latest kitchen sink and faucet product news, program introductions, support tools, sources of inspiration, design ideas and more.

For more on our innovative sinks and faucets or about the BLANCO company, please visit blancoamerica.com.

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