With SILGRANIT II, the best just got better! BLANCO’s sales force experienced a demonstration of SILGRANIT II’s ultimate cleanability and durability at the North American team meeting in Toronto last week. For more than 20 years, BLANCO has continuously improved upon and innovated this extraordinary material – driven by our own desire to achieve perfection. SILGRANIT II represents a new generation of SILGRANIT that is even more cleanable than its predecessors and will expand BLANCO’s leadership position in this category.
Innovative new water-repelling components (ceramic micro hollow balls) and a less porous/closed surface provide additional protection against stains and make SILGRANIT II simply quicker to clean. Each time the sink is cleaned, the water-repellent elements are brought to the surface where they form a permanent protective shield against stain formation. New test kits (stay tuned for availability) demonstrate just how fast water and stains will run off of SILGRANIT – as well as the typical scratch resistant tests. Like SILGRANIT, SILGRANIT II resists overnight ink, beet juice, grape juice, lipstick, hair dye and tea stains. The big difference… it not only eliminates these stains with a swipe of a sponge – it does it even faster than before. Running a fork across its surface, putting out a cigarette, dropping a steel ball from above or placing a 500-degree Fahrenheit broiler pan right on it – all have no lasting impact. SILGRANIT II is 100% cleanable, 100% hygienic, 100% non-fading. The test kit is a great sales tool and provides a highly visible demonstration of this material’s dramatically improved strength and easy-care. In fact, independent tests from FGK prove SILGRANIT II provides superior cleanability (100%) vs. competitive products. Meaning 100% of all left-on stains were removed (vs. competitors’ granite composite sinks at 40%-67% removal rates).
Today’s consumer wants lasting durability for their hard earned dollar. SILGRANIT delivers. Beautiful colors, unmatched durability. SIGRANIT II has a clean advantage. Launching in May 2009.